The internet is helping consumers to be savvier than ever. It’s rare that someone invests in a product or service these days without having done extensive research online comparing companies and reading customer reviews. For that reason, keeping up a positive company reputation is extremely important.
It’s not uncommon for rival companies to tarnish the competition’s reputation by leaving false bad reviews and starting viral marketing campaigns that spread gossip and rumors. Protecting yourself against digital reputation slander can be tough. It takes constant vigilance to check social media sites for negative feedback and respond to it in a professional manner.
When something happens at a company that generates bad press, you may need a media liaison to step in for you. Curtis Protective Services can assist with damage control, reputation protection, and even physical security.
If you feel that an event has caused an unsafe environment at your company, Curtis can help by providing executive protection. We’re also happy to provide security guards for extra safety and security presence on the grounds. The best way to prevent further bad press is to safely neutralize and control the situation as quickly as possible.
